Privacy Policy

(Rev. January 23, 2025)

 

Privacy Commitment at Yoomuu Furniture

At Yoomuu (“we,” “us,” or “the site”), we prioritize your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website or make a purchase.

 

Clarification on Our Data Collection and Privacy Commitment

Be advised that our website is not intended to collect personal information as its primary purpose. We gather data solely to enhance your experience and ensure the efficient processing of your orders and inquiries.

 

What Information Do We Collect?

We gather various types of information when you interact with our website or make a purchase. The data we collect may include:

  1. Device & Browsing Information: This includes details about your browser, IP address, and cookies.
  2. Information You Left When Subscribing to Us: Email and name.
  3. Order Details: Information like your name, billing address, payment method, and order status.
  4. Customer Service Interactions: Any communication you have with us regarding support.

 

Why We Collect Your Information

Your information helps us serve you better. We use it to:

  • Process Transactions: To handle your orders, shipping, and payments.
  • Enhance User Experience: To improve how our site functions and analyze how you interact with it.
  • Customer Support: To resolve any inquiries or issues you may have.

 

How We Gather Your Data

We collect information in three ways:

  • Directly from you: When you sign up for an account, make a purchase, register for a catalog, or contact us.
  • Passively from your activity: Using tracking tools like cookies, web beacons, and pixel tags on our website, apps, emails, and in-store WiFi. This includes collecting data over time about your activity and may involve third-party partners for marketing purposes.
  • We gather data about you from third-party sources. For instance, business and marketing partners may give us your contact information, including your email and mailing address. Social media platforms could also supply us with certain details.

 

Device & Usage Information

  • Types of Information: Includes browser type, IP address, page visits, search queries, and time spent on pages.
  • Purpose: This data is primarily used to improve site performance and tailor the browsing experience to your preferences.
  • Collection Methods: This information is captured via cookies and other tracking technologies.

 

Order & Payment Information

  • Details Collected: Name, shipping and billing addresses, phone number, email, payment details (including credit card info), and other relevant information needed to process your purchase.
  • Usage: We need this information to fulfill your order, prevent fraud, send receipts, and provide you with customer service.
  • How We Collect It: Directly from you during checkout or via customer support interactions.

 

Customer Service Data

  • Purpose: To respond to inquiries, assist with any issues related to orders or the website, and ensure a smooth experience for you.
  • Collection: Information is collected when you reach out to us for support.
  • Sharing: This data is shared internally with the relevant support team to resolve your issue.

 

Sharing Your Information with Third Parties

We may share your data with trusted third parties to help us complete transactions and improve your shopping experience. For example:

We may also need to share data with law enforcement or regulatory bodies to comply with legal requirements, protect our legal rights, or prevent fraud.

 

Behavioral Advertising & Tracking

We use the information you provide to deliver more personalized ads and marketing content. Here's how:

  • Google Analytics: Helps us track your site usage patterns. You can review how Google handles your data in their privacy policy here. You can opt out of Google Analytics here.

  • Advertising Partners: We may share your browsing activity and purchase history with third-party ad partners for retargeted advertising. This may involve using cookies or other tracking technologies.

To learn more about personalized ads, visit the Network Advertising Initiative’s page: How Targeted Ads Work.

 

How to Opt Out of Personalized Ads?

 

No Ads Using Your Data Without Consent

At Yoomuu, we never use your personal information or images for advertising purposes without your consent. Your privacy is important to us, and we committed to protecting it.

 

Data Retention Policy

We keep your personal data for as long as necessary to process your orders, resolve issues, or fulfill our legal obligations. If you wish to have your data deleted from our records, feel free to contact us at any time, and we will comply promptly.

 

Minors & Data Collection

Our site is intended for individuals aged 22 and older. We do not knowingly collect personal information from children. If you are a parent or guardian and believe we have collected data from your child, please contact us, and we will delete the information immediately.

 

Data Security & Your Rights

Under the General Data Protection Regulation (GDPR), if you reside in the European Economic Area (EEA), we process your personal data based on:

  • Your consent.
  • The need to fulfill our contract with you.
  • Compliance with legal obligations.
  • To protect your vital interests.

You have the right to access, modify, and delete your data. If you wish to exercise these rights, contact us using the details provided below.

 

Automated Decision-Making

We do not engage in significant automated decision-making that could impact your rights. However, Shopify may use automated systems to detect fraud or prevent unauthorized activity. These systems may temporarily block IP addresses or payment methods associated with failed transactions, but these actions will not have a lasting or significant impact on you.

 

We Do Not Sell Your Information Under CCPA

In compliance with the California Consumer Privacy Act (CCPA), we do not sell your personal information. We are fully committed to safeguarding your privacy and adhering to all applicable data protection laws.

 

Your Rights

GDPR Rights (For EEA Residents)

If you're located in the European Economic Area (EEA), you have specific rights concerning the personal data we collect about you. These include the following:

  • Access: You have the right to request a copy of the personal information we hold about you.
  • Correction & Updates: You can request that we correct or update any information that may be inaccurate or incomplete.
  • Erasure: You have the right to ask us to delete your personal information.
  • Portability: You can request that we transfer your personal information to another service provider.

To exercise any of these rights, please reach out to us using the contact details below.

Please note, your personal data may initially be processed in Ireland and then transferred outside the European Union for storage and additional processing, including to Canada and the United States. For more details about how we ensure these transfers comply with the GDPR, we encourage you to read Shopify's GDPR Whitepaper: GDPR Whitepaper.

 

CCPA Rights (For California Residents)

If you're a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: You can request access to the personal data we have about you.
  • Right to Correct: You have the right to request that we update or correct any inaccurate information.
  • Right to Erasure: You can ask for your personal information to be deleted.
  • Right to Portability: You can ask us to transfer your personal information to another service.

To submit a request, please contact us using the information provided below. If you'd like to designate an authorized agent to make these requests on your behalf, please notify us at the same contact address.

 

Cookies

A cookie is a small file that is stored on your device when you visit our website. We use various types of cookies, including functional, performance, advertising, and social media or content cookies. Cookies help improve your browsing experience by remembering your preferences and actions, such as your login details and region selection. This means you won’t need to re-enter this information each time you visit or navigate between pages. Additionally, cookies provide us with insights into how visitors use our website, such as whether it’s their first visit or if they are a returning user.

We use the following cookies to enhance your experience on our site and to deliver our services.

Cookies Necessary for the Functioning of the Website.

Name Function
_ab Used in connection with access to admin.
_secure_session_id Used in connection with navigation through a storefront.
cart Used in connection with shopping cart.
cart_sig Used in connection with checkout.
cart_ts Used in connection with checkout.
checkout_token Used in connection with checkout.
secret Used in connection with checkout.
secure_customer_sig Used in connection with customer login.
storefront_digest Used in connection with customer login.
_shopify_u Used to facilitate updating customer account information.

 

Reporting and Analytics

Name Function
_tracking_consent Tracking preferences.
_landing_page Track landing pages.
_orig_referrer Track landing pages.
_s Shopify analytics.
_shopify_fs Shopify analytics.
_shopify_s Shopify analytics.
_shopify_sa_p Shopify analytics relating to marketing & referrals.
_shopify_sa_t Shopify analytics relating to marketing & referrals.
_shopify_y Shopify analytics.
_y Shopify analytics.

 

Cookie Duration

Cookies on your device may be either "persistent" or "session" cookies. Session cookies are temporary and will be deleted once you close your browser, while persistent cookies remain until they expire or are deleted. Most of the cookies we use are persistent, with expiration dates ranging from 30 minutes to two years after they are first placed on your device.

You have the ability to manage cookies in several ways. However, please note that disabling or blocking cookies may impair your browsing experience, and certain features on our website may no longer function properly.

While most browsers accept cookies by default, you can change your preferences to allow or reject cookies through your browser settings, typically found in the "Tools" or "Preferences" menu. For detailed instructions on how to adjust your browser’s cookie settings or how to block, manage, or filter cookies, please refer to the help section of your browser or visit sites like www.allaboutcookies.org.

Additionally, please be aware that blocking cookies may not completely stop us from sharing information with third parties, such as our advertising partners. To exercise your privacy rights or opt-out of specific uses of your information, refer to the “Behavioral Advertising” section above.


Do Not Track (DNT)

Please be aware that there is no universal agreement on how browsers should respond to "Do Not Track" (DNT) signals. As such, we do not change our data collection or usage practices based on DNT signals received from your browser.


Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in our practices, or for legal, operational, or regulatory reasons. Any updates will be posted here, and the "Last Updated" date will be revised accordingly.


Information Security

We are committed to safeguarding your personal information. We implement reasonable precautions and adhere to industry best practices to prevent unauthorized access, alteration, misuse, or destruction of your data.

To ensure secure communication with our website, we use Secure Socket Layer (SSL) encryption technology. This ensures that all information transmitted between you and our site remains protected.

 

We May Update This Policy

We may update our privacy policy occasionally. If there are significant changes, we will notify you as required by law. Additionally, we will post the updated policy on our website and app. Please check back regularly for any updates.

 

Contact Us

For any questions or concerns about how we handle your personal information, or if you'd like to exercise your rights under data protection laws, please reach out to us at:

  • Address:  2F-023, Phase II, South China International Accessories Logistics Zone, Pinghu St, Longgang, Shenzhen, CN
  • Service time: 8:00 am - 5:00 pm, Mon-Sat. CST
  • Email: service@yoomuu.com
  • Tel: +86 15338710280